Designed for connoisseurs of fine living, who demand nothing but the best, Vetra Furniture believes in providing nothing but the best, which begins with the manufacturing process itself.
Every Vetra Furniture furniture is hand woven by experienced craftsmen, supported by a workforce of around 800 weavers, at brand’s state of the art facility in Ghaziabad (Uttar Pradesh). Spread across a massive area of 1-lakh sq ft, the factory is equipped with advanced machines, such as CNC pipe benders, welding machines and extruders, etc.
Each product passes through rigorous tests and quality checks to ensure that the final product is functionally superior, aesthetically pleasing and extremely high on endurance, thereby delivering products that stay in style for years to come.
The whole process is supervised by a professional team that innovates to introduce path-breaking technologies and trendsetting designs,
Notably, Vetra Furniture is the first company to make outdoor furniture segment organized with proper sales & distribution network, and after sales services. What’s more, most of the Vetra Furniture designs are patented by the brand.
Moving ahead with ambitious plan, Loom Crafts is all set to expand its presence via franchising across India. The franchise model will allow the franchise partners to earn revenues from retail as well as B2B sales.
manufacturer, exporter & supplier of hand-woven outdoor furniture
manufacturer, exporter & supplier of hand-woven outdoor furniture
facility with advanced machinery, trained craftsmen and 800+ weavers
Most of the Loom Crafts designs patented by the brand
including 5-star hotels, top builders and corporate houses
offering incredible margins and attractive returns
service warranty on entire furniture range
and operational support provided by the brand
Vetra Furniture (the brand) has devised an extensive franchise support system for smooth and profitable business operations of its franchise partners.
The brand would evaluate a location, conduct location feasibility checks and help with the design, set up and operations of the store.
The brand would conduct an extensive training program for the franchise partners for getting clarity about the business process.
The brand would be responsible for supplying furniture and accessories to the franchised location through an efficient supply chain mechanism.
The brand will provide an Operations Manual containing mandatory and suggested specifications, standards, operating procedures and rules for running the store.
The brand will share its experience and knowledge in marketing and communicating the business proposition. It would also provide signage, brochures, banners etc. on cost basis.
The brand in collaboration with franchise partners will organize events specific to advertising & promotions of 'Loom Crafts' at the regional/national level, including participation in the related expos/sponsoring events, tie-ups with publications etc.